September 24, 2025
BeneMeat launches Try & Share Program today. The program invites those who want to provide products based on cultivated meat to their four-legged friends and share their experiences.
The program opens up the possibility for EU citizens to test dog treats rich in cultivated meat. Other cultivated products will follow in the EU soon, followed by other territories once the regulatory approvals are granted. The Program offers an opportunity for those who want to actively participate in the development of top-quality cultivated products that are unconditionally safe, cruelty-free, and environmentally friendly. Developed together with established pet food producers and overseen by veterinarians, BeneMeat Cultivated Dog Treats meet the highest safety standards while ensuring excellent digestibility. The dog treat trial builds on successful safety and digestibility testing of complete cat food conducted at a prestigious European university. The Program’s primary goal is to help producers collect long-term, meaningful feedback from real potential customers. The Program’s primary goal is to provide producers with long-term, meaningful feedback from real potential customers. Its second goal is to build awareness and interest in cultivated meat as it moves from curiosity to a genuine new choice for consumers. Dogs and their owners are now invited to take part in this pioneering journey by signing up through the landing page at tryandshare.benemeat.com.